Specialized Official Online Store
Since 1974, we've had one goal: Innovate and inspire to improve riders' lives.
Innovate or Die. Three words behind every design decision we make.
Bikes are part of a greater culture with tremendous stories. This is where you'll find them.
We recognize that the decisions we make have social and environmental impacts and that we are responsible for minimizing them.
The world's most decorated and discerning riders choose Specialized. Find out why.
Helping riders make data-driven decisions to improve the ride.
The Specialized Foundation uses cycling as a tool for children to achieve academic, health, and social success.
Julian Alaphilippe shocks the world with victory on the fastest bike everywhere, the new Shiv TT.
XC, DH, trail--our mountain bikes cover every facet of riding.
Whether you're a veteran racer or first-time rider, we have the perfect Road …
Get in-shape or around town with our Fitness & Urban bikes.
Remember the freedom, fun, and sense of accomplishment that your first bike g…
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