We created the endurance road category two decades ago, proving that high ergonomics means high performance. Today, the new Roubaix SL8 with Future Shock 3.0 is lighter, faster, and smoother than any road bike ever made, unleashing unmatched confidence. The road may be hell below, but it’s always heaven above on Roubaix.
Now, the smoothest endurance bike in the world is available in a gorgeous, limited Glacial Metallic color with all-new SRAM RED AXS, custom Roval graphics, silver accents, and the new Hammerhead Karoo 3 cycling computer. With only 100 worldwide, each individually numbered, they’ll be snapped up faster than Future Shock eats potholes. Don’t wait!