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Beyond Gender

We design for the individual, and our philosophy is simple: Don’t make a difference where there isn’t one. When there is, we invest heavily in research and development. We’ll only make male- or female-specific products when there’s data to support the decision and a true performance benefit.

"Our Founding Principle: Focus on the Rider’s Need for Technically Advanced Product that Provides a Performance Benefit."

The Largest Set of Rider Data Drives Our Decisions

Retül

Our acquisition of Retül led us to question all our assumptions and to amass more data than any other cycling brand. This data is now the source of truth for every product we make, so every rider measurement in the field leads to better products for you. So, rest assured that the Specialized product you invest in was built off of everything we’ve learned from thousands of riders before you.

Bike Geometry

Highest Technology, Widest Range of Choice

Through continued research, and with data from over 8,000 Retül Fits, we’ve learned that all riders are unique, and that the stereotypes of body shape are largely inaccurate. Body proportions vary as much within a gender as between them. Based on this, all of our bike platforms are designed for all riders. This brings the highest level of technology and the widest range of fit options.