Como SL Campaign
SPECIALIZED
X LIONCLAD
Under the campaign, #power to expand your world, we introduce our new Turbo Como SL with local beatmaker Lionclad.
Como SL Campaign
SPECIALIZED
X LIONCLAD
Under the campaign, #power to expand your world, we introduce our new Turbo Como SL with local beatmaker Lionclad.
E-bikes don't offer us limits. E-bikes are a force that awakens the potential inherent in us, and a foot that leads us to a broader world. Thru this campaign, beatmaker LionClad introduces the inspiration of creation gained thru Como SL and the lifestyle expanding thru E-bikes.
"Beatmaking was one of the ways I wanted to express myself. I want to create a culture that people can enjoy by making music that combines various arts and stories. Especially, the collaboration was meaningful to me because I was digging the boundaries from my room, but I think it was an opportunity to go out and look back on myself."
"Thru this collaboration, I would like to tell many creators to go outside and open their doors when they are stuck in an infinite loop of thoughts. I think that can be more inspirational sometimes. This collaboration gave me a fresh experience and refreshed myself from a Hikikomori style."
"I collected the sound pieces from my team album 'Thirst' by AZIKAZIN MAGIC WORLD and reinterpreted them completely, inspired by the ride with Como SL, and used some of them in this Specialized ad video."
Como SL is designed to encompass fitness, mobility and style with lightweight E-bikes aimed at younger generations seeking urban lifestyles. Lightweight with SL motors and accessories required for daily riding are built in to allow unrestricted riding under any circumstances.