We ride, not because we have to but because of how it makes us feel. While riding, we find independence, forge life-long relationships, rise to meet challenges, and discover who we are and what we're capable of. Find inspirations, and stories of women and their Worth It moments, here
For many of us, Mom was right there when we first took those hesitant wobbles on our bicycles. Sometimes it was her calm hand on our small backs, guiding us down the driveway
If you want to go fast, like go fast everywhere, this is the bike. This is the bike that's made for everything from Grand Tours to your local fondo, and with a ground-up redesign, a heavy dose of aero wizardry, and of course, disc brakes, our "most complete race bike" is, well, even more complete.
Riding bikes is a continuous journey of learning—not just skills, but discovering what you’re capable of. Over the next three months, we’re focusing on learning, so if you’re new to bikes or just looking to sharpen your bike skills, this is the place for you.