Since 1974, we've had one goal: Innovate and inspire to improve riders' lives.
Innovate or Die. Three words behind every design decision we make.
Bikes are part of a greater culture with tremendous stories. This is where you'll find them.
We recognize that the decisions we make have social and environmental impacts and that we are responsible for minimizing them.
The world's most decorated and discerning riders choose Specialized. Find out why.
Helping riders make data-driven decisions to improve the ride.
The Specialized Foundation uses cycling as a tool for children to achieve academic, health, and social success.
Whether you're looking to keep the sweat out of your eyes, the wind off your neck, or you're just in it for fashion, our cycling caps and neck gaiters have you covered—literally. You'll find that we paid attention to every detail, so the cycling hats fit perfectly under helmets, while the gaiters interface perfectly with jackets and jerseys. It's a good ol' fashioned win-win.