WINTER?
WHAT WINTER?

This is not time to surrender—it’s time to show that harsh mistress, Winter, who’s boss. Prove you’re made of “the right stuff” by breaking out the gear and equipment that’ll keep you smiling and riding all season long. From bikes that light up the night, to cold and wet weather gear, there’ll be no excuse not to ride.

REFLECT YOURSELF

The shorter days make those AM and PM rides a race against the darkness, so make sure you’re seen when the light is low. From complete bike frame reflectivity to bright-as-day jackets, plus hits of light on shoes like the Skitch, you’ll always be the reflection of a smart rider.

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IT’S A NO-DROP RIDE

Who doesn’t love a no-drop ride? Of course, we know it’s going to rain, but there’ll be no drops on you with H2O gear that repels water like…well, like water off a duck’s back. Repel the wet with the kind of confidence that can only come from having the right gear.

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WARM IS THE NEW NORM

Nothing holds you back. Not your fingers or toes. Not your ears or your core. Nothing holds you back because you’re dressed and ready for everything a cold snap throws at you. Warm is the new norm this season—we have the gear to prove it.

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LIGHT UP THE NIGHT

The ability to easily see and be seen while riding brings peace of mind to any cyclist. That's why we've developed a bike light for every rider. There are high-lumen bike headlight and tail light options to tame the dark, plus easily removable commuter lights for the urban landscape. Whatever your illumination needs are, we have you covered.

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