{"storyHtml":"<div class="col-sm-12 col-lg-4 storytile">\n <a href="/at/en/stories/mixtape">\n <div class="storytile__image lazy" data-src="/medias/Mixtape-SL-Spiff-640x600.jpg?context=bWFzdGVyfGltYWdlc3w4MDc4M3xpbWFnZS9qcGVnfGltYWdlcy9oOGEvaGM3Lzg5MTk4Mzc2Mzg2ODYuanBnfDg0OWE2Yjg4MGU0NDg1OTdhMWUxNjNiNTVlZTBhMDViZGY4OTg0MzVlMTk4NDQ0MThmYmNlNTRjY2VkOGRiNGQ"></div>\n <div class="storytile__info">\n <h5>Let’s Work Together</h5>\n <div class="story-body-title">The Mixtape Collection</div>\n <p>This might be the playlist era, but do you remember getting handed an actual mixtape? There was this rush of excitement and anticipation—a feeling of familiarity stepping into someone else’s brain and loving what you heard? It made it so easy to get lost and inspired by the music. And when our designer, Kayla Clarot, found herself longing for this sense of connection, she bottled-up these emotions into something tangible. We call it the Mixtape Collection—bikes and gear that celebrate what brings us all together.<p>\n </div>\n </a>\n </div>\n <div class="col-sm-12 col-lg-4 storytile">\n <a href="/at/en/stories/recon">\n <div class="storytile__image lazy" data-src="/medias/BRD-4426-SW-Recon-Spiff.jpg?context=bWFzdGVyfGltYWdlc3wyNTQ5Mjl8aW1hZ2UvanBlZ3xpbWFnZXMvaGJjL2hjNy84ODk4NjQwNjc0ODQ2LmpwZ3w5N2UyYTViMDFmNzhiYzJjOWMyNGQ1OWU1MjQzYjRmOGZhNDZkZGEwZjc4MzFlYmFjM2YxNDk1MTQ1ZjhhNDgz"></div>\n <div class="storytile__info">\n <div class="story-body-title">S-Works Recon</div>\n <p>Thirty years is a hell of a long time to obsess over the perfect shoe. Then again, the result is a hell of a shoe—say hello to the S-Works Recon. Incredibly lightweight, rugged and almost freakishly cozy, Recon is the perfect shoe for anyone seeking speed over dirt, gravel or mud.<p>\n </div>\n </a>\n </div>\n <div class="col-sm-12 col-lg-4 storytile">\n <a href="/at/en/stories/epic-evo">\n <div class="storytile__image lazy" data-src="/medias/epicevo-storylanding-spiff-660x440.jpg?context=bWFzdGVyfGltYWdlc3wyNjg3MDZ8aW1hZ2UvanBlZ3xpbWFnZXMvaGQ0L2g3Mi84ODY2ODkyNjQ0MzgyLmpwZ3xhNmI0YTdhN2E5ZDMwZDBiZmVhMDFhNWQ2MzhmYWY2MjZhYjJiM2IwZmNlYjc1ODNjZjgyZDAwMDkxNDZjZTBm"></div>\n <div class="storytile__info">\n <h5>A MORE "EPIC" EPIC</h5>\n <div class="story-body-title">Introducing the Epic EVO</div>\n <p>Fast—it’s been the Epic’s calling card for more than a decade. And in that time, it's rocketed more World Champions, Olympians, and everyday racers to the podium than any bike in its class. Racing between the tape, however, isn’t the only way to worship at the altar of speed. Long, fast rides, marathon races over technical terrain—consider these the Epic EVO’s domain from now on.<p>\n </div>\n </a>\n </div>\n <div class="col-sm-12 col-lg-4 storytile">\n <a href="/at/en/stories/worth-it-will-do">\n <div class="storytile__image lazy" data-src="/medias/LeadingLadiesSpiff.jpg?context=bWFzdGVyfGltYWdlc3wxNDg1NjN8aW1hZ2UvanBlZ3xpbWFnZXMvaDRmL2hlNy84ODYzMDU3MTgyNzUwLmpwZ3xkMThlYjVhMTc3ZTIzY2EyMDVmMWQ2NmM2MDc0OWZiOWYwMzJhZGQ4YzU4M2Q1NGJmN2MzNDJiYTk2MjEwYjEw"></div>\n <div class="storytile__info">\n <div class="story-body-title">Leading Ladies</div>\n <p>You know who’s great at getting women riding bikes? Other women. Let’s celebrate those who're taking the lead and sharing the stoke to get more women and girls on bikes. Representation matters, because when we see each other out there, we’re inspired to get out there and ride, too.<p>\n </div>\n </a>\n </div>\n <div class="col-sm-12 col-lg-8 featured-story"> <div class="c-hero headline-desc-cta banner">\n <div class="c-hero__item">\n <div class="c-hero__image lazy" data-src="/medias/18-home-new-epic.jpg?context=bWFzdGVyfHJvb3R8NDY0MDkxfGltYWdlL2pwZWd8aDc3L2hmMS84ODAxMjcxMzgyMDQ2LmpwZ3xhZTg3NTdhZDkxNmFmNjgwNDgwYzY3YTljOWEwN2FiODAxMjA1NzVmY2U4M2VlZjZhYWRhMTg0ODdmNjVlNTEx"></div>\n <div class="c-hero__info c-hero__info--text-light c-hero__info--left ">\n <div class="text-align-left ">\n\n <h2 class="c-hero__title">New Epic</h2>\n <div class="c-hero__copy"><p>New Epic</p></div>\n <div class="buttons-set ">\n <div data-promotion-ic='newEpicLinkComponent50'>\n \n\n\n\n\n\n\n\n\n\n \n \n \n \n\n\n<a href="/stories/new-epic" title="Read More" class="btn btn-primary">Read More</a>\n</div>\n </div>\n</div>\n </div>\n </div>\n</div></div>\n <div class="col-sm-12 col-lg-4 storytile">\n <a href="/at/en/stories/motive">\n <div class="storytile__image lazy" data-src="/medias/bf598c748a890fd19d15edd0046fff73.jpg?context=bWFzdGVyfGltYWdlc3wxNTY0Mzd8aW1hZ2UvanBlZ3xpbWFnZXMvaDIwL2g0OS84ODEyODk1MzcxMjk0LmpwZ3xjMTUyOGRiYmI0OTc0NTg4MThhMDg2NTJjODdlMWUwMTNkNTYyZDM1MTQwYTRlOTUxOTMwYTlmMjI2NWJiNTQx"></div>\n <div class="storytile__info">\n <div class="story-body-title">Motive</div>\n <p>Motive<p>\n </div>\n </a>\n </div>\n <div class="col-sm-12 col-lg-4 storytile">\n <a href="/at/en/stories/turbo-kenevo">\n <div class="storytile__image lazy" data-src="/medias/my18-kenevo-profile.jpg?context=bWFzdGVyfGltYWdlc3wzMTMxMjh8aW1hZ2UvanBlZ3xpbWFnZXMvaDg5L2g1Ni84ODEyODk2NzQ3NTUwLmpwZ3w0YzhmNzQ2NmRjMWFjNDE2Y2E5NDVmZjFmNTk5ZDAyZDk0MTBjNmJkZWIzZTBhYmYyN2QwOTE1ZTJlMTZjYzc0"></div>\n <div class="storytile__info">\n <div class="story-body-title">Turbo Kenevo</div>\n <p>Turbo Kenevo<p>\n </div>\n </a>\n </div>\n <div class="col-sm-12 col-lg-4 storytile">\n <a href="/at/en/stories/king-of-the-mountain">\n <div class="storytile__image lazy" data-src="/medias/slorencephoto-enduro-0455.jpg?context=bWFzdGVyfHJvb3R8Njk1MzAxfGltYWdlL2pwZWd8aDMzL2gyMy84ODAxMjc1MTE3NTk4LmpwZ3xkYzlhNDI0N2E0NTY1MDBmMTdlOTBiZWQ1YTg1Mzk5ZGZmMDZmZjAwOTRkMWQ2Y2QxZTMxZWM1MjFhOGNmNzYz"></div>\n <div class="storytile__info">\n <h5>Enduro</h5>\n <div class="story-body-title">King of the Mountain</div>\n <p>King of the Mountain<p>\n </div>\n </a>\n </div>\n <div class="col-sm-12 col-lg-8 featured-story"> <div class="c-hero headline-desc-cta banner">\n <div class="c-hero__item">\n <div class="c-hero__image lazy" data-src="/medias/innovation-brain-header.jpg?context=bWFzdGVyfHJvb3R8MTE2NjIxfGltYWdlL2pwZWd8aDY0L2g5Mi84ODAxMjc0Nzg5OTE4LmpwZ3w0NTY0YzcwNzAxZmQ3Y2I2ZGVlYWEyOGE4ZWNkMzBiNWU0NzAwOTVmYjI0N2NiN2Q5ZTYxZDU4MDAyNjI2ZDRi"></div>\n <div class="c-hero__info c-hero__info--text-light c-hero__info--left ">\n <div class="text-align-left ">\n\n <h2 class="c-hero__title">Brain Technology</h2>\n <div class="c-hero__copy"><p>Brain Technology</p></div>\n <div class="buttons-set ">\n <div data-promotion-ic='brainTechnologyLinkComponent46'>\n \n\n\n\n\n\n\n\n\n\n \n \n \n \n\n\n<a href="/stories/brain-technology" title="Read More" class="btn btn-primary">Read More</a>\n</div>\n </div>\n</div>\n </div>\n </div>\n</div></div>\n <div class="col-sm-12 col-lg-4 storytile">\n <a href="/at/en/stories/fsr-suspension">\n <div class="storytile__image lazy" data-src="/medias/innovation-fsr-header.jpg?context=bWFzdGVyfHJvb3R8MTUzNjUyfGltYWdlL2pwZWd8aDQ3L2hjMy84ODAxMjc0NDI5NDcwLmpwZ3w0NmVjMzMzODNlMjc5MTYzMTIwMGFjMDdhYWVkOWZmNjQ1MDI2MzhlOWNkOTBkYjIwMzEzMDM1NmVkZjYzMDBi"></div>\n <div class="storytile__info">\n <div class="story-body-title">FSR Suspension</div>\n <p>FSR Suspension<p>\n </div>\n </a>\n </div>"}