ALIAS - ONE BIKE, TWO PERSONALITIES
The Alias—part road bike, part triathlon bike—is the perfect choice for these women, who typically don’t want to buy (or store) two bikes for different needs. This bike will be a very attractive option to many first-time triathletes just getting into the sport, due to its versatility and features. We believe the Alias presents a huge opportunity to get in on this fastexpanding market and grow your women’s business through triathlon. Read more...
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